Which Has More Integration Potential - Twitter or OCS?
Filed under: Instant Messaging (IM), OCS 2007, Unified Communications
A couple weeks ago, Tony Byrne posted on Unified Communications at CMSWatch.com’’s TrendWatch blog. He talked about a panel at the Interop 2009 Conference, where they discussed connections between social computing and Unified Communications.
In his post, Tony made a really interesting point I”d like to talk about. He said:
“The major UC vendors have done a better job of integrating with incumbent line-of-business applications than social software vendors, who could learn a thing or two about socializing existing applications rather than creating new silos of social or collaborative information.
“And integration potential is where, I think, Instant Messaging (IM) still has a leg up over micro-blogging (a.k.a., social messaging) within the enterprise. ”
(Just in case you haven”t heard the term, “micro-blogging” usually refers to the short message format used on Twitter, FaceBook Messaging, FriendFeed, and so on.)
To me, this signifies a huge advantage to future business communication. Companies (especially larger ones) have a slew of communication options available to them. And what do you have with multiple options?
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